Art Tours Noosa & Phillips Gallery
I created two art & tourism-related businesses in the Sunshine Coast hinterland of Queensland Australia.
The Phillips Gallery is an art gallery and event space featuring over 50 original museum-quality paintings, works on paper and sculptures.
Art Tours Noosa offers a range of regularly-scheduled and private art tours offering behind-the-scene tours of a dynamic program of rotating artists.
I created all elements of the brands, and drove marketing efforts including print, video, social media, SEO, and public relations with domestic and international press coverage (including Sydney Morning Herald, The Australian, Australian Financial Review, Australian Traveller, Artnet.com and many more).
I drove strategic corporate partnerships with Happy Socks, BMW, Orlebar Brown, Fortune Distillery, Freeman Prosecco and Ghost Air. I developed cross sales into branded merchandise and facilitated special events including the Noosa Food & Wine Festival, Noosa Alive!, and Noosa Open Studios.
Featured work.